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Start by defining your brand identity, including primary and secondary colors, logo usage, and overall brand aesthetic. The incorporation of visual elements such as overlays, transitions, and effects.

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Consider audio elements, specifying microphone types, music, and sound effects usage. In editing, outline preferred software and techniques for pacing, transitions, color grading, and effects.

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Incorporating examples and best practices for reference. Lastly, ensure plans for regular updates to keep the style guide aligned with evolving trends and brand developments.

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• Specify primary and secondary colours to be used in the videos.
• Incorporate the logo within the video.
• Camera models or technical requirements for shooting.
• Optimal lighting setups and scenarios.

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“ Our work has little to do with the things you see and so much to do with the way you see them. Mauris fermentum, est quis condimentum maximus, metus velit semper ligula.”